Content Marketing

Content Marketing

Creating great content is all about getting your audiences’ attention and keeping your brand visible by telling stories.

We do that and much more thanks to our digital expertise in SEO to increase website rankings, and creativity to produce engaging videos, interactive infographics and informative blog posts that are suitable for both mobile and desktop devices.

As PR professionals, we’re perfectly-placed to tell your story and we know the journalists and bloggers to get your brand noticed.

From social media campaigns to media outreach, we can design bespoke interactive content strategies, optimise your website activity and get you ahead of your competitors by creating the news you want to tell and which sells.

HOW WE CAN HELP

- Content marketing strategy
- Keywords and phrases
- Blogs
- Video creation and editing
- Infographics
- Reputation management
- Influencer/blogger
- Social sharing

Why content marketing?

- 70% of people would rather learn about a company through an article rather than an advert (PointVisible, 2017)
- 88% of marketers say interactive content differentiates them from their competitors (Business2Community, 2016)
- The demand for infographics has increased 800% in the past year (Unbounce, 2016)
- 45% of marketers say blogging is their #1 most important content strategy (PointVisible, 2017)
- Interactive content generates 4-5 times more page views than static content (LinkedIn, 2015)
- Content Marketing costs 62% less than traditional marketing (DemandMetric, 2016)
- 67% of the typical B2B buyer’s journey is now done digitally (Lenati, 2015)