What you should know about visual content

If you haven’t heard about the importance of content marketing, then you’ve been living under a rock for far too long. Over the last couple of years, content has been on an ever increasing rise in the industry, and with that, visual content is coming out on top.
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Essential skills for a career in PR

This week I was invited to give a guest lecture at Huddersfield University to second year Journalism students as part of their Public Relations module. The University regularly invites PR practitioners to deliver talks to the students to give them an insight into the various PR disciplines that exist and my focus was the role…
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